起名
步骤
朵唯女性手机

 

    朵唯是一家集手机研发、生产、销售、服务为一体的高科技企业。秉承“爱让女人更美丽”的品牌理念,关注现代女性对“爱、美、尚、家”的多维追求,用心演绎以高科技为载体的女性关爱,努力将公司打造成为女性手机第一品牌。公司秉承“客户受益,员工增值,公司发展,回报社会”的核心价值观,坚持“追求卓越,完善自我”的企业精神,发扬“认真、高效、坚守承诺”的工作作风,着力建设和培养一支具有竞争力的核心团队,立志成为一家充满和谐、受人尊敬的企业。

    DOOV is a high-tech enterprise integrating D&R, production, sale and service of mobile phone. Our company upholds the brand concept of “love enhances woman’s beauty” and pays close attention on modern women’s requirements on “love, beauty, fashion, family” to send careto woman by our high technologic products.

    Insisting on the core values of “take benefit to customers, create value for stuff, develop the company, contribute for the society”, sticking to the enterprise spirit of “pursue being outstanding, improve ourselves”, uplifting the working attitude of “serious, efficient, keep promise”, the companyis committing itself in buildingit as a harmonious and respectable company.

面临挑战

    品牌定位为女性手机,名称应体现现代、时尚、国际化的形象特征,英文为4个字母,发音良好,英文译意要健康向上,有创意,富有想象力。通过与客户的深入沟通和交流,前期对公司国际化品牌战略规划做了全面系统的研究和分析,其中也对国际知名手机品牌进行了相关案例分析。我们认为,目前手机品牌丰富多样,而针对女性消费者的品牌尚不多见,因此从女性的特点、心理等方面进行命名,比较容易树立鲜明的品牌形象。

    Brand positioning for female mobile phone, the name should reflect the image of the characteristics of the modern, stylish, international, English for the four letters, good pronunciation, English translation of Italian to a healthy and progressive, creative and imaginative. Through in-depth communication and exchange with customers, pre-international brand strategy planning to do a comprehensive and systematic research and analysis of relevant case studies, including the internationally renowned mobile phone brand..

解决方案

    朵唯,“朵”与花朵相关联,容易让人想到女性,与目标受众的特点极度吻合,符合品牌“打造成为女性手机第一品牌”的定位;“唯”代表唯一,将品牌的独特性与唯一性充分展现出来,有利于塑造差异化的品牌形象。

    Duo CD, "Duo" with the flowers associated with, easy to think of women, with the characteristics of the target audience is extremely consistent, in line with the brand "to create a female mobile phone brand" positioning; "only" represents only the brand unique with the only fully brought out, help to shape the differentiated brand image.

一命二运三风水,四名字五读书六勤奋,七修行八积德!